| Before
commissioning RS, this highly respected UK Newspaper
already had an established online presence, but it had
been superseded by several of its rivals in terms of
design, functionality and content.
Working hand-in-hand with the editorial department,
we created a unique modular system based around ‘blocks’
placed together on a strict grid.
These blocks could be used as ‘containers’
for pure colour, image or type. They become flexible
anchor points to which the rest of the page was composed.
The site consisted of many subsections, know as the
Unlimited network, some of which were often complete
websites in themselves.
These ‘micro’ sites needed to retain their
own separate identity, whilst simultaneously appearing
to belong to the ‘whole’ that was the Guardian
Unlimited brand.
Since this site was launched in 1998 it has won many
awards for its design and content.
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